There’s a lot of talk about the promise and potential of nanotechnologies, but we rarely get to see them used for anything practical (especially in the consumer market). Here’s a really cool exception to that rule.

Ross Technology Corp. needed a better way to reduce corrosion on the steel products. When they couldn’t find a suitable one, they worked on creating something on their own. And eventually they hit upon a slick product that’s led to a whole new business. That product is NeverWet, a silicon-based spray-on coating that repels water and heavy oils.



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